COMPANY ON, the independent management agency founded by acclaimed actor Lee Je-hoon, officially signed exclusive contract with actor Jung Jun-won on July 20, 2026. The announcement marks a significant roster expansion for the boutique agency, which has maintained a selective talent lineup since its establishment in 2021. Jung Jun-won, born January 13, 1988, becomes the newest addition to a company housing some of South Korea’s most recognized performers.
Strategic Signing Expands Lee Je-hoon’s Agency Portfolio
COMPANY ON confirmed the exclusive management contract in a statement to Sports Kyunghyang, declaring: “We recently signed an exclusive contract with Jung Jun-won and will be working together.” Jung Jun-won made the decision after extensive deliberation, ultimately choosing to align himself with the agency founded by a Grand Prize-winning actor known for his artistic vision and industry standing.
The 37-year-old actor now shares representation with Lee Je-hoon, Lee Dong-hwi, and Kim Sung-kyu—a curated roster that positions Jung Jun-won alongside performers recognized for their versatility across comedy and action genres. Lee Dong-hwi gained prominence through the drama *Extracurricular*, while Kim Sung-kyu appeared in the hit series *The King: Eternal Monarch*, suggesting COMPANY ON maintains a portfolio focused on actors with demonstrated range and commercial appeal.
Lee Je-hoon’s Agency Reflects His Transition to Industry Leadership
Lee Je-hoon established COMPANY ON in June 2021 after parting ways with Saram Entertainment, his management company for 12 years. The actor founded the agency to pursue artistic independence and create what he described as a “new dream,” explicitly stating his intention to work for the remainder of his career with a company aligned to his professional objectives. This philosophy of selective growth rather than aggressive expansion characterizes the agency’s approach to talent acquisition.
The agency head’s recent industry performance underscores the strategic value of joining his roster. In January 2026, a major data analysis of rising actor brands ranked Lee Je-hoon second overall, positioning him just behind Park Jeong-min and ahead of Go Youn-jung. This high ranking reflects substantial commercial brand value and cultural resonance, making COMPANY ON an attractive destination for established actors seeking representation from a company founded by a recognized industry leader.
Career Implications and Project Management Transitions
Jung Jun-won’s agency change carries immediate implications for his current project slate. As of June 18, 2026, the actor was in advanced negotiations to star alongside Gong Hyo Jin in the drama adaptation *A Bona Fide Killer*, based on the Kakao Webtoon. Jung Jun-won was set to play Kwon Tae Sung, a news reporter and husband to Gong Hyo Jin’s character Yu Bo Na, with COMPANY ON now handling management and promotional duties for the project.
The transition from his previous agency, Alien Company, to COMPANY ON represents a strategic repositioning within the industry. The move may influence how upcoming projects are negotiated, promoted, and distributed, particularly given COMPANY ON’s association with Lee Je-hoon’s high-profile drama commitments and SBS’s investment in the agency founder’s slate of productions through 2027.
Lee Je-hoon’s Active Slate Demonstrates Agency Momentum
Lee Je-hoon currently stars as Kim Do-gi in the SBS Friday-Saturday drama *Taxi Driver 3*, directed by Kang Bo-seung and written by Oh Sang-ho, continuing the popular *Taxi Driver* franchise available across seasons one through three on the Viu streaming platform. This ongoing commitment to major network productions reflects the agency founder’s continued prominence in Korea’s television landscape.
SBS has unveiled an ambitious lineup headlined by Lee Je-hoon extending through 2027, including the new Saturday-Sunday drama *Kim Bu-jang*, which premiered on June 26, 2026. The broadcaster’s confidence in the actor’s drawing power demonstrates the commercial strength of COMPANY ON’s founding principal, positioning the agency as a hub for high-budget, network-backed productions. Additionally, Lee Je-hoon is scheduled to hold his 20th Anniversary Fan Meeting in 2026, a milestone celebration marking two decades in the entertainment industry and reinforcing his status as a veteran actor who successfully transitioned from performer to agency proprietor.
What Lies Ahead for COMPANY ON and Jung Jun-won
Industry observers will monitor how Jung Jun-won’s casting opportunities evolve under COMPANY ON’s representation, particularly whether his alignment with Lee Je-hoon’s agency opens pathways to SBS productions or other major network projects. The completion of negotiations for *A Bona Fide Killer* with Gong Hyo Jin will serve as a key indicator of how seamlessly the management transition integrates into his active project portfolio.
Jung Jun-won’s signing represents COMPANY ON’s continued strategic growth as a boutique agency founded on artistic principles rather than aggressive expansion. The actor’s decision to join after deliberation signals confidence in Lee Je-hoon’s model of selective talent curation and career development. As the agency head marks his 20th anniversary in the industry and maintains high-profile productions across 2027, Jung Jun-won’s addition positions him to benefit from COMPANY ON’s growing momentum and the industry recognition that continues to elevate its founder’s profile.
